SUPERMAMA WORLD and AUGMENTED REALITY PORCELAIN SERIES
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Client: SUPERMAMA
Location: Singapore, Singapore, and Milan, Italy
Tags: #metaverse #3dvirtualset #augmentedreality #porcelain #product #museum #creativedirection #creativetechnology #interactiondesign
06.22
If you’ve been to the Singapore National Museum, you’ll know of Supermama. They approached us to collaborate for their showcase at Milan Design Week 2022.
First, we made 3 different AR filters with variations to bring their designs to life as seamlessly as possible. Our concept was to enhance the existing design by adding a touch of ‘digital breath’ that’s true to the initial design yet a little whimsical.
Secondly, we built a Spatial Virtual Environment Metaverse for Supermama. SUPERMAMAWORLD was inspired by the Teshima Art Museum. Minimalism is the key concept of this space, while the material choice took a more brutalist approach. This space houses 2 levels and 5 different galleries, all with a minimalist style that plays with greenery and natural light.
First, we made 3 different AR filters with variations to bring their designs to life as seamlessly as possible. Our concept was to enhance the existing design by adding a touch of ‘digital breath’ that’s true to the initial design yet a little whimsical.
Secondly, we built a Spatial Virtual Environment Metaverse for Supermama. SUPERMAMAWORLD was inspired by the Teshima Art Museum. Minimalism is the key concept of this space, while the material choice took a more brutalist approach. This space houses 2 levels and 5 different galleries, all with a minimalist style that plays with greenery and natural light.
