SINGAPORE 56TH NATIONAL DAY PARADE AUGMENTED REALITY CAMPAIGN
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Client: Ministry of Defence, Tate Anzur
Location: Location, Singapore
Tags: #augmentedreality #spatial #singapore #nationalday #ndp #ndpeeps #creativedirection #creativetechnology #interactiondesign
08.21
COVID has got us home bound and on our toes, but while the NDP Celebrations might have been postponed, SERIAL CO_ still has our flags raised high and our spirits absolutely lifted! 🇸🇬
The past few months have been amazing as we worked closely with August and the NDP team over at @NDPeeps to bring the NDP experience to you. We now present you with these two Augmented Reality experiences:
Face It Together - Heavily inspired by the face tattoos that defined our childhood experiences at the parades, the Face It Together Filter is a customisable and adjustable virtual tattoo generator that you can apply on your face this NDP!
Together With August - In the good spirit of staying safe, we will be celebrating NDP virtually. However, you can do this in the company of our Singapore's mascot friends! Summon them with a tap and celebrate with them!
Head down to @NDPeeps and try these filters yourself to play around with the possibilities! ✨
Face It Together: https://www.instagram.com/ar/805542536987964/
Together With August: https://www.instagram.com/ar/276613260912013/
The past few months have been amazing as we worked closely with August and the NDP team over at @NDPeeps to bring the NDP experience to you. We now present you with these two Augmented Reality experiences:
Face It Together - Heavily inspired by the face tattoos that defined our childhood experiences at the parades, the Face It Together Filter is a customisable and adjustable virtual tattoo generator that you can apply on your face this NDP!
Together With August - In the good spirit of staying safe, we will be celebrating NDP virtually. However, you can do this in the company of our Singapore's mascot friends! Summon them with a tap and celebrate with them!
Head down to @NDPeeps and try these filters yourself to play around with the possibilities! ✨
Face It Together: https://www.instagram.com/ar/805542536987964/
Together With August: https://www.instagram.com/ar/276613260912013/
